Wednesday, October 12, 2011
By the summer of 1961, fair public-relations director Jay Rockey told The Seattle Times that his office was receiving more than 1,000 out-of-state press clippings about Century 21 each month. LIFE came out with its cover story in February 1962. LIFE photographer Ralph Crane captured the Needle against a backdrop of mountains and bay. Years later, Rockey remembered this cover story as a turning point in the fair's success, capturing national attention.
© 2011 The Seattle Times Company